VILLAGE SUPER MARKET, INC.
                               EXECUTIVE OFFICES
                              733 Mountain Avenue
                          Springfield, New Jersey 07081
                             Phone:  (973) 467-2200
                              Fax:  (973) 467-6582



                          VILLAGE SUPER MARKET, INC.
                        DECLARES 7% DIVIDEND INCREASE



Contact:        Kevin Begley, CFO
                (973) 467-2200, Ext. 220
                [email protected]


     Springfield, New Jersey September 11, 2009 - The Board of Directors of
Village Super Market, Inc. (NSD-VLGEA) declared a 7% increase in the quarterly
cash dividend.  The increased quarterly cash dividends are $.23 per Class A
common share and $.15 per Class B common share.  The dividends will be
payable on October 22, 2009 to shareholders of record at the close of business
on October 1, 2009.

     Village Super Market operates a chain of 26 supermarkets under the
ShopRite name in New Jersey and eastern Pennsylvania.