SECURITIES
AND EXCHANGE COMMISSION
WASHINGTON,
DC 20549
FORM
6-K
REPORT OF
FOREIGN PRIVATE ISSUER
PURSUANT
TO RULE 13a-16 OR 15d-16 UNDER
THE
SECURITIES EXCHANGE ACT OF 1934
For the
month of March 2010
.
FOMENTO
ECONÓMICO MEXICANO, S.A.B. DE
C.V.
(Exact
name of Registrant as specified in its charter)
Mexican
Economic Development, Inc.
(Translation
of Registrant’s name into English)
United
Mexican States
(Jurisdiction
of incorporation or organization)
General
Anaya No. 601 Pte.
Colonia
Bella Vista
Monterrey,
Nuevo León 64410
México
(Address
of principal executive offices)
Indicate
by check mark whether the registrant files or will file annual
reports
under
cover of Form 20-F or Form 40-F:
Form
20-F x Form
40-F ¨
Indicate
by check mark if the registrant is submitting the Form 6-K in paper
as
permitted
by Regulation S-T Rule 101(b)(1): _______
Indicate
by check mark if the registrant is submitting the Form 6-K in paper
as
permitted
by Regulation S-T Rule 101(b)(7): _______
Indicate
by check mark whether by furnishing the information contained in
this
Form, the registrant is also thereby furnishing the information to the
Commission
pursuant to Rule 12g3-2(b) under the Securities Exchange Act of
1934.
Yes ¨ No x
If "Yes"
is marked, indicate below the file number assigned to the registrant
in
connection
with Rule 12g3-2(b): 82-_____________
SIGNATURES
Pursuant to
the requirements of
the Securities Exchange Act
of 1934, the
registrant has
duly caused this report to
be signed on its behalf of the
undersigned,
thereunto duly authorized.
.
FOMENTO ECONÓMICO MEXICANO, S.A.
DE C.V.
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By:
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/s/ Javier Astaburuaga
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Javier
Astaburuaga
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Chief Financial Officer
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Date: March
29, 2010
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Latin
America´s Beverage Leader
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Mexican
Antitrust Commission approves
FEMSA's
strategic transaction with Heineken
Monterrey, México, March 29, 2010 —
Fomento Económico Mexicano, S.A.B. de C.V. (“FEMSA”) (NYSE: FMX; BMV:
FEMSAUBD) announces that the Comisión Federal de Competencia, Mexico's
anti-trust regulator, has approved without reservation the strategic
exchange of 100% of the shares of the beer operations owned by FEMSA for
an interest in Heineken (HEIA.NA; HEIN.AS; HEIO.NA; HEIO.AS), under the
terms described in FEMSA's disclosure of January 11, 2010.
Hart-Scott-Rodino approval has also been granted by the relevant trade
authorities in the United States. The transaction, which is expected to be
completed in the second quarter of 2010, is subject to customary
regulatory approvals in other relevant jurisdictions, as well as approval
by the FEMSA and Heineken shareholders.
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FEMSA
is the leading beverage company in Latin America. It controls an
integrated beverage platform that comprises Coca-Cola FEMSA, the largest
Coca-Cola bottler in the region; FEMSA Cerveza, one of the leading brewers
in Mexico, with presence in Brazil, and an important beer exporter to the
United States and other countries; and Oxxo, the largest and fastest
growing convenience store chain in Mexico with over 7,300
stores.
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